YOU AND I, US AGAINST TIME.
The meaning of the brand name VOUSETI stands for community and stems from the words YOU AND I. It combines ‘vous’ (French for ‘you’), ‘e’ (Italian for ‘and’), and ‘I’ to represent the connection between You and I.
VOUSETI has been centered around a distinctive symbol: two arrows facing back-to-back, symbolising friendship and loyalty. This symbol embodies the essence of the brand name and this symbol prominently features throughout the releases.
The brand ethos is about winning against time and bringing people together through community and style, it features statements 'IT’S JUST YOU AND ME’, ‘US AGAINST TIME’ and ‘IF YOU KNOW, YOU KNOW’.
Inspired by experiences and cultures around the world through basketball and NBA tunnel fits.
Founded by NBA player and Olympian Dyson Daniels.
“VOUSETI is an expression of myself and my personal style that I’m keen to share with the world,”